# Selling Price Calculator

> Calculate the marketplace selling price required for a target dollar profit, profit margin, or markup after fees and costs.

Page: https://askcalculators.com/calculator/selling-price-calculator/
Definition: https://askcalculators.com/calculator/selling-price-calculator/definition.json
JSON Schema: https://askcalculators.com/calculator/selling-price-calculator/schema.json
Version: 1.0.0
Maintained by: AskCalculators (software project; not a credentialed reviewer)
Qualified review: pending. Automated checks do not establish professional approval.
Page status: Live
Review status: Pending

## Use
Open the calculator page and enter values. Query-string parameters can restore and bookmark a calculation.
Example: https://askcalculators.com/calculator/selling-price-calculator/?itemCost=40&otherVariableCosts=10&fixedMarketplaceFee=0.3&percentMarketplaceFee=13.25&targetType=margin&targetValue=20

## Inputs
- itemCost: Item cost; type=money; required; default=40; min=0
- otherVariableCosts: Shipping and other per-sale costs; type=money; required; default=10; min=0
- fixedMarketplaceFee: Fixed marketplace fee; type=money; required; default=0.3; min=0
- percentMarketplaceFee: Marketplace fee on selling price; type=percent; required; default=13.25; min=0; max=99.99
- targetType: Profit target; type=select; required; default=margin; values=dollars|margin|markup
- targetValue: Target value; type=number; required; default=20

## Outputs
- requiredSellingPrice: Required selling price; format=currency; primary
- netProfit: Net profit after entered costs; format=currency
- netMargin: Net profit margin; format=percent
- markup: Markup on item + variable costs; format=percent
- marketplaceFees: Marketplace fees; format=currency
- breakEvenPrice: Break-even selling price; format=currency

## Formula
price − percentage fee − fixed fee − costs = target profit

## Rules
- Empty optional inputs are undefined, not zero.
- Hidden conditional inputs are ignored.
- Do not invent missing required inputs.